If there’s one thing HBO’s hit series “Euphoria” has done beyond delivering iconic drama, it’s redefining how we think about makeup. Bold, glittery, and unapologetically experimental, the show’s makeup looks have inspired an entire wave of creativity in the beauty world. From gemstone-studded eyelids to pastel hues and glossy textures, Euphoria-inspired makeup is all about self-expression and pushing boundaries in the most effortlessly cool way. For Gen Z and beyond, this trend resonates deeply because it encourages breaking free from traditional beauty standards and using your face as a canvas to tell your unique story. But how do you capture the vibe without spending hours blending or overloading on products? The key lies in balancing drama with simplicity, so your look feels polished but fresh. This guide will help you master Euphoria-style makeup that’s bold yet wearable for any occasion.

Prep Your Skin for the Glow

Euphoria-inspired makeup starts with radiant, healthy-looking skin. Dewy, glass-like complexions are the foundation of this aesthetic, so it’s worth putting time into nailing your base. Before reaching for any makeup, skincare takes center stage.

Hydration is your best friend here. Start by cleansing your face to remove any dirt or oil, then apply a hydrating serum packed with ingredients like hyaluronic acid. Following up with a lightweight moisturizer locks in hydration while giving your skin that luminous glow. Finally, don’t forget to apply sunscreen, as a protected complexion always shines brightest.

When you're ready for makeup, use a glowy primer or one with light-reflecting particles to blur imperfections and add to that lit-from-within vibe. This sets the stage for a sheer foundation or tinted moisturizer that allows your natural texture to shine through. Heavy coverage is so last year.

Eyes That Steal the Show

Euphoria makeup is synonymous with show-stopping eyes, and for good reason. The series transformed the way we think about eye makeup, making sparkles, bold lines, and bright colors feel modern and edgy. To recreate the magic, start with a base eyeshadow that’s either shimmery or pastel. Cream and liquid formulas work wonderfully because they’re easy to blend and build up.

For a true Euphoria feel, consider adding embellishments like glitter or gemstones. Loose glitter patted onto the eyelids instantly ups the drama, while self-adhesive gems can be strategically placed along your lash line or brows for an ethereal look. If you’re feeling particularly artistic, experiment with graphic liner in shades like baby blue or neon pink. Wing it out beyond your usual comfort zone for a daring touch, or sweep the color across your crease for added dimension.

Euphoria eyes aren’t just about the sparkle; contrast plays a key role too. Pairing bold shimmer with a smudged eyeliner in black or navy can create depth, balancing whimsy with edge.

Brows with Attitude

When it comes to brows in Euphoria-inspired makeup, the message is simple: keep it bold but natural. Fluffy, brushed-up brows are an essential element of this look, as they frame the face and enhance the drama without looking overdone.

Begin by using a clear or lightly tinted brow gel to set your brow hairs in an upward direction, creating that laminated effect. If you need extra definition, go in with a brow pencil or pen to mimic tiny hair strokes and fill in any sparse areas. Whatever you do, keep the lines soft and natural, avoiding harsh, blocky shapes. The goal is to balance your dazzling eye makeup with full but effortless brows that tie the look together.

A Highlighter Moment

Euphoria-inspired makeup isn’t complete without strategic doses of sheen and shimmer on your face. Highlighter plays a pivotal role in achieving the signature glow that feels fresh and angelic. A cream or liquid highlighter works best because it melts into the skin and looks more natural than powder.

Apply highlight to the high points of your face, such as the tops of your cheekbones, the bridge of your nose, and the cupid’s bow of your lips. Add a subtle touch to your brow bones for extra pop. If you’re feeling daring, extend the highlighter down to your collarbones and shoulders for a glittery-yet-soft all-over glow.

For more drama, experiment with highlighters in unconventional shades like lavender, iridescent gold, or icy pink. These unexpected colors are subtle nods to the experimental, otherworldly energy that the Euphoria aesthetic is all about.

Lips That Keep It Cool

A Euphoria-inspired look tends to place most of its attention on the eyes, which means lips often act as the perfect supporting cast. Go for a glossy, barely-there finish that makes your pout look hydrated and kissable. Lip gloss with a hint of shimmer or a subtle tint can tie it all together.

If you want to push the envelope just a little more, play with metallic or holographic lip products to echo the iridescent vibes of your eyes and cheeks. A dab of clear gloss layered over vibrant lipstick can also create a juicy, high-fashion effect that still feels wearable.

Confidence as the Final Element

One of the most striking things about Euphoria-inspired makeup isn’t the glitter or the colors; it’s the confidence and creativity behind every look. Whether you’re stepping out for a party or simply experimenting at home, this trend is about owning the moment and expressing yourself unapologetically.

Don’t worry about getting every line or sparkle absolutely perfect. The beauty of this style is in its imperfections and its artistic freedom. The ultimate takeaway from Euphoria’s makeup looks is that beauty isn’t about following rules; it’s about having fun, taking risks, and creating something uniquely you.